| 27 October 1997 |
Presentation of the concept at New Scotland Yard. |
| 6 December 1998 |
Launch of trial website with Hertfordshire and the Metropolitan
Police Service. |
| 14 March 2000 |
National launch. 650,000 visits to the website on the day of
launch. |
| December 2000 |
The Royal Ulster Constabulary (now the Police Service of Northern
Ireland) joins the scheme. |
| March 2001 |
Missingkids website is endorsed by ACPO and the Home Office. |
| March 2002 |
Launch of the Tesco poster campaign. |
| June 2004 |
Scotland joins the scheme. |
| 31 October 2006 |
Launch of the EMCOR poster campaign. |